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In the current era of Pharma 3.0, the focus has shifted to health outcomes, and companies are focused on responding directly to the increased demands and expectations of their new main target, the patient—and mobile technology and social media are their key weapons.
Healthcare leaders know about change. The need to adapt — as individuals, as organizations, and as an industry — is obvious. What is less apparent are the leadership skills that are most important in today’s uncertain and complex environment.
Middle-income earners are on the rise across the Association of South-East Asian Nations’ (Asean), a demographic shift that is driving demand for better healthcare and medical devices that facilitate more efficient treatment.